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Archive for August, 2009


Choosing the Internet Directories Right for You
Monday, August 31st, 2009

After you’ve built a quality web site, you’re ready to show the world your wonderful work. You need to start building traffic and establishing a page rank. Internet directories can be a major help in both these endeavors.

Directories are different than search engines in that they are generally compiled by humans and not algorithms, and organize by category and relevance, not popularity. A new site has more of a fair chance at being seen on an internet directory and it is easier to get listed on a directory than to build a large network of external links.

There are many internet directories, but the two largest and most-used are Yahoo and the Open Directory Project (dmoz.org). Yahoo is enormous and popular; however, it charges a hefty fee just for submission review. DMOZ is much more prestigious and is known for its high quality; its database is used by many search engines. Also, there is no charge for listings. But it can take some time to be approved and occasionally listings are turned down for reasons which can be difficult to understand.

These are not the only directories on the net, however. There are several smaller directories worth the time and effort. Some are more general and include many categories and some are quite specific in what they will list. Don’t waste your time submitting to all and sundry. There is no point in submitting a movie review site to a commercial business directory.

One good general internet directory is Viesearch. It features many different categories, from art to health, to world, and there is no charge to submit a site unless you want it “featured”, which incurs a minor charge of five dollars.

Another good general directory is Pegasus. Pegasus has an impressive directory of sites and several payment plans, from the free ‘regular link’ option to ‘featured’ and ‘lifelong’.

Whichever directories you choose, proof your submission well before sending. You don’t want to be rejected for something trivial, and you don’t want typos or misspellings enshrined forever. Take advantage of these resources and your page ranking and site traffic can only improve.

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Top Strategies for Getting Your Site Approved by Directories
Sunday, August 23rd, 2009

When it comes to promoting your web site, an excellent, free promotional tool is to submit your page to internet directories. Getting your site listed on internet directories provides the same service as external links – it will improve your page ranking and drive more traffic to your site. Also, since directories are compiled by real people according to categories, relevancy is high and page ranking does not count.

The two biggest and most popular internet directories are Yahoo and the Open Directory Project DMOZ (dmoz.org). DMOZ is the more prestigious and reputable directory, and it’s free, unlike Yahoo, which charges for submissions of commercial sites just to get them reviewed. Many major search engines use the DMOZ database and DMOZ uses human editors to approve submissions and thus has a reputation for high quality. The drawback is that this process can take some time and humans can turn down links for a variety of rather subjective reasons, so it’s possible that your link might not be approved. This is not the kiss of death for a web site, but it can be rather discouraging.

So what can you do to improve your chances of being approved, especially if you’re considering spending money to list in a directory? First and foremost, of course, is following the directory’s submission guidelines. The best way to make sure you are NOT approved is to not bother to read them.

It’s a simple and obvious thing, but an important one – make sure the URL is correct. Even the tiniest, most common mistakes, such as using a comma instead of a period or forgetting a backslash, can invalidate your time and hard-earned money.

Make sure your description is and title information is spelled correctly and contains no errors. There’s nothing like hitting the submit button and seeing a typo or misspelling flying off into cyberspace. Editors have enough to do without worrying about proofreading all site submissions. And be certain you are submitting your site to the correct category and/or subcategory. You might think a more general one will generate more traffic, but if your submission is turned down, it will generate nothing.

There are many internet directories out there. If you take some time, follow their submission guidelines, and proofread you work, you should be able to get your site listed in directories both big and small and improve your page traffic significantly.

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New Google Algorithm Update “Vince” Loves the Big Boys
Sunday, August 9th, 2009

At the end of June, 2009, Google again updated its search engine algorithm. This in and of itself was not news; Google often updates its algorithms, sometimes hundreds of times a year. But this update was a bit different. It has sparked world-wide controversy and caused many sites to dramatically change page rank. Many small web site owners watched helplessly as hits slowed and search engine placement dropped. Sites once on the top of the first results page were banished to second or further. Google says not much changed and that this wasn’t even a major update. Then what happened?

One of the most obvious effects of the new algorithm, nicknamed “Vince”, is the sudden upward surge in ranking for major companies. Exactly why this has happened is a Google secret, although theories abound. One is that backlinks from social networking sites, forums, and comments are not being counted as much as before. This is given additional credence by the fact that a spokesman for Google itself has said the change related to relevant criteria and such rather nebulous concepts as “authority”, “trust”, and “reputation”.

Needless to say, this angers a great many owners of smaller web sites, many of whom have seen their page rankings drop and traffic dwindle, and who blame this on what they see as unnecessarily preferential treatment of the big boys. Bigger does not mean better, they say, and the idea that the major companies have more authority and trust than smaller ones is targeted as especially ridiculous and baseless. Smaller web site owners are also furious that links from commonly-used sources such as forums and social bookmarking sites may not have the weight they used to have, wasting a great deal of time, money, and effort – things smaller sites cannot afford to lose.

Google has previously been criticized by some for letting link authority trump relevancy, but Vince only seems to punish smaller sites while returning no better results. Smaller web sites may have to simply learn new tricks in order to hold their own with big companies and to continue to build links and gain page hits.

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Why you need to do SEO for your online business?
Saturday, August 8th, 2009

In old fashion, SEO define as “Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”) search results.”

BENEFITS OF SEO

• SEO gives competitive advantage in today’s internet business era
• Get potential targeted audience
• Customer prefer to buy from those company who is on top of search result

But we can define SEO as “search engine optimization is to build reputation and create image of your company as a standard in your niche market. This will aid to increase buyers confident about your company.”

Build Reputation:

The top ranking in search engines will help to capture more traffic to your website and hence increase awareness of your existence in market. To place top of search result will also help to increase credit of your company.

Image as standard in your niche market:

When your website have luxuries ranking to seen by audience. So visitor have pre-assumption and have some impression that company is good. Because first impression is always in the mind of customer and they compare other with your company, it means he is taking your company as standard for your niche market.

Increase buyers confident:

Buyer have always some doubt about company’s credit, but when you have descent ranking and take as standard so definitely will increase buyers confident about your company and its reputation.

So start building link and plan your SEO strategy but keep in mind that implement only while hat SEO technique for better result, otherwise search engines will ban your site, so if you are not much aware about SEO then hire Professional SEO services Provider Company to carried out SEO work on your behalf.

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Complete Search Engine Optimization plan for better SERPs
Wednesday, August 5th, 2009

Complete search engine optimization campaign helps to improve search engine results page (SERPs) in natural and organic way.

To spend hours and hours for SEO, but following wrong strategy will no use at all. One question “how to improve search engine result pages and exposure of site?” is always stuck to the mind of webmaster every day and night. The right technique and tools are very important for better SERPs.

Following are the complete SEO plan suit for every online business:

1. 200 Directory submissions per month
2. 15 Article writing per month
3. 10 Article submissions
4. Professional press release writing & distribution (over 4 month)
5. Contextual link building(Blog review) 15
6. 25-30 Social bookmarking
7. 10-15 Text link
8. 10-15 High PR “do-follow” blog comment

Directory submission: Directory submissions is free, easy and one way link building method, submit 200 high PR quality directory per month, slow and steady directory submission in to niche and deeplink directories are giving continue backlink.

Article writing: 15 Professional and original article writing per month, article marketing work only when articles are informative and creative and if you have done it decently then article marketing work like “VIRAL MARKETING” because blogger pick up good article and published in their blog.

Article submission: Submit each article every 3rd day to top 10 article directories, submit your article in quality article directory. Twist the article summary and submit same article in as many good directory as you can.

Press release writing and distribution: Write professional press release for your website and distribute in to 35 PR directories over 4 month, if press release is professional then it will create hype of your brand.

Contextual link building (Blog review): To get link from relevant content have a great benefit for Search engine optimization and help to get better Search engine result pages. 15 blog reviews will give 30 one way permanent links (2 links from 1 Blog review). Search engine loves blog so blog review will has a great benefit.

Social bookmarking: 25-30 social bookmarking for home page each month and 10 social bookmarking for each article submission after approval.

Text link: 10-15 Text link from high PR website with targeted keyword as anchor text link from your own network or you can purchase from other too. It cost you approximately $10-15 per link.

High PR “do-follow” blog comment: 10-15 High PR “do-follow” blog comment, comment only related to your website theme and high PR page of blog. Many webmaster misunderstood of high PR. The PR 5 or more of home page eg.www.xyz.com but have zero PR of page where you commented, so comment only which has high PR of page itself.

In brief, complete SEO campaign suitable for any online business model. The complete SEO plan will help to improve link popularity building in very natural and organic way in the eye of search engines. If you follow this plan each month very strictly then you can see your website on top of search result for your 5-7 targeted keywords within 7-10 month.

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Top 20 Article Submission Directory List
Monday, August 3rd, 2009

The search engines are now more smatter then before, so many webmasters have doubt whether the article marketing campaign still working or not? When it comes to article marketing, it is all about quality content and link from quality article directory.
Following are the top 20 article directory list, submit your article into these luxuries directory and get Maximum out of your article marketing campaign.   

1. http://Knol.Google.com
2. http://www.scribd.com/ PR8
3. http://www.selfgrowth.com/ PR7
4. http://www.HubPages.com/ PR6
5. http://www.EzineArticles.com/ PR6
6. http://www.acmearticles.com/ PR6
7. http://www.goarticles.com/ PR6
8. http://www.articledashboard.com/ PR6
9. http://www.easyarticles.com/ PR6
10. http://www.isnare.com/ PR6
11. http://www.articlecity.com/ PR6
12. http://www.advisor.com/ PR6
13. http://biz-whiz.com/ PR6
14. http://www.articleinsider.com/ PR5
15. http://www.articlesbase.com/ PR5
16. http://www.ezinefinder.com/ PR5
17. http://www.article99.com/ PR5
18. http://www.articlealley.com/ PR5
19. http://www.articledash.com/ PR5
20. http://www.articleclick.com/ PR5

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Making Link Building Work for Your Site
Saturday, August 1st, 2009

One of the most important and, for the foreseeable future, necessary ways to build traffic to your site is through link building. Link building refers to when other sites link back to content contained on your own, and hence your internet presence and page ranking grows. But how can one build this crucial network?

First and foremost, create content worth linking to in the first place. Feature interesting, exciting, infuriating, or useful content – writing that people want to read. Make your content easy to understand. If you have a blog, post regularly and post topics of maximum appeal, not just what your kids did this morning or what your cat ate for breakfast. Kids are cute, cats are cute, but this won’t provide material for many backlinks.

After you’ve got some great articles and material, it’s time to build. In a perfect world, great writing would build links naturally, but here in the real world this seldom happens. You’re going to have to help things along.

One way to do this is to be generous with your time and (sorry) with your money. You’re going to have to interact with some other sites. Post comments. Make quality contributions – not worthless comments or forum spam – to online forums and make sure your site is mentioned in your signature. Hold contests – contests are great link draws. Everyone wants something for free and the word will spread like wildfire. Offer freebies, such as ebooks. Create giveaways in exchange for feedback and comments.

Another way is to take advantage of social bookmarking sites such as Digg or Del.icio.us. Create an account and start adding links. These links are visible not only to the account holder but to everyone, which can create more traffic and, hopefully, more links. With Google’s mysterious new Vince algorithm, these don’t count as much as they used to, but they certainly don’t hurt.

If all else fails, you can always call in the big guns and hire a link-building service. This takes a bit of the tedium of link building off your back but does, of course, cost money. There are many link-building services, whose rates vary according to the services provided.

In the end, how you build links to your site is up to you. By taking advantage of existing resources, putting in some effort, and giving up some time and money, a site owner should able to build an impressive set of links and raise their page ranking to new heights.

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